All The Tools You Need To Build A Successful Publicity Campaign
This is the one-stop-course that will show you all of the ins and out of publicity so you can build your press presence, send successful pitches that get you booked + expand the awareness of your brand worldwide.
Enroll Now ⟶ENROLL IN THE PROGRAM NOW.
You keep hearing that publicity will change your business by getting you more exposure, driving more traffic to your brand + accelerating your income.
But you have no clue where to start, where to submit or even what to say to jump on these opportunities...
NO PRESS PAGE
So editors, hosts + bookers can't see what you have to offer.
NO PITCH
So there isn't even an opportunity for someone to say "no"...or YES.
NO PLAN
So publicity is sporadic with no growth trajectory or long-term plan.
Let's be honest:
You want to start booking press + experience growth, without feeling in the dark grasping at straws.
Here's a question for you:
What if you stopped 'winging it' + instead started moving forward with an action plan you could implement right away?
Allow us to introduce...
🠓
PUBLICITY JUMPSTART
The only program taught by two PR experts who have helped thousands of entrepreneurs strategize their press plan, send successful pitches that get booked + appear on their dream features FAST.
Curious what's inside?
Here's what you will learn:
SECTION ONE: BRAND ANALYSIS
A lot of businesses make the mistake of barreling forward with PR without first taking the time to make their brand ready.
But with our breakdowns of:
- Analyzing your brand
- What makes a brand newsworthy
- Discovering the right media opportunities for your business
- Defining your credibility
- Writing your media bio
- Expert topics + talking points
- Setting up your images/video
You will feel 100% prepared to step forward into PR + more importantly, be able to move forward FAST when your pitch is accepted!
SECTION TWO: PUBLICITY BASICS
Publicity is such a mystery, isn't it?
We want to show you all the aspects of it, including:
- How to outline your goals depending on the outcome you want
- What type of PR to move forward with + the advantages of each
- Outlining your customer profile so you can be sure you'll get results from your publicity campaign
- How to find media contacts
- Developing your story so it's a must-read
When you complete this section, you're going to feel like a pro + be ready to actually start building your pitches!
SECTION THREE + FOUR: PRESS PAGE + PITCHING
Ask any business how to put together a press page or a pitch + you'll usually be met with profuse sweating or tears. But not you ;)
In these sections, we will show you how to:
- Craft an incredible press page that will impress
- Gather your media assets
- Create a pitching schedule so you stay on track
- Rock your subject lines so your pitches get seen
- Pitching for every feature your can imagine {podcasts, summits, TV, print, guides, freelancers, editors}
- How/when to follow up
- Find unique pitching angles
Our goal is ZERO confusion so you can jump into pitching feeling confident + knowing you'll book.
SECTIONS FIVE-TEN: BREAKDOWNS FOR EVERY OUTLET
There are so many ways to approach outlets, so we want to show you what's worked for us.
We'll give you in-depth guidance on:
- Podcast Guesting
- Summit Guesting
- Public Speaking/TEDx
- HARO
- Bloggers/Influencers
- Opinion Pieces
- Your Own Column
Everything explained in nauseating detail so you feel great about whatever opportunity you land!
Curious if this is for you?
This program is perfect for established entrepreneurs that are ready to blow up their brand with pr exposure.
This program is a great fit for you if:
You have the infrastructure in place + are ready for traffic to grow what you've already built.
- Website it clear, funnels are up + converting, value ladder is in place
- Established social media presence with regular posting
- Content is being released to your audience on a regular basis with a blog, podcast, video or livestreaming show
This means any show host, booker or editor can find you online, see what you have to offer with your expertise + book you on the spot!
You might benefit more from a different program if:
You are still struggling to get traffic, subscribers + revenue.
- Funnels aren't built/offers aren't clear
- Social media presence is lacking
- There isn't a blog, podcast, video or livestreaming show that showcases your expertise
We recommend having these steps in place before proceeding. Try taking the Visibility Lounge program.
PUBLICITY JUMPSTART will help you get results like these:
YOU CAN SHARE YOUR MESSAGE WITH THE WORLD
Even if what you're passionate about feels "taboo" or ignored. Just like Dayana has!
There's more waiting for you inside...
When you enroll in program + pay in full, you'll also get our PRESS PAGE TEMPLATE!
If you're a Wordpress or Kajabi user, you will LOVE being able to one-click import this template into your website so you can just plug in your photos + information + start using it in your submissions!
SHOWCASE YOUR EXPERTISE
Being able to show your expert title, media bio + image at the top of your press page will instantly up your credibility.
BREAK DOWN YOUR TOPICS
Confidently showing exactly what you can speak/write on will make any interviewer feel relief + excitement at booking you.
SHOW OFF YOUR FEATURES
As your features grow, this will up your trust + authority, booking you faster + faster with each pitch.
Meet your instructors
Hi there, we're Kristin + Michelle...
Kristin Marquet is the owner of the multi-award-winning PR firm, Marquet Media and the founder of the leading media company, FemFounder.co.
She's been a publicist for more than 14 years, has worked with over 500 brands since 2010, and she and her clients have been featured in Forbes.com, Inc.com, Entrepreneur.com, Fortune.com, FastCompany.com, and countless other media. {Photo by Ron Contarsy}
Michelle Lewis is a Color Psychology + Brand Messaging Expert who helps entrepreneurs find the uniqueness of their messaging, create strong brand videos and craft powerful pitches to land features.
Founder of Visibility Vixen®, she is a leading authority on color psychology, brand positioning and publicity strategy. She's helped thousands of entrepreneurs land their dream features and impact their ever-expanding audience with her techniques.
By the end of this program you will...
HAVE A PR READY BRAND PRESENCE
KNOW THE EXACT FEATURES THAT WILL HELP YOU HIT YOUR GOALS
PITCH WITH CONFIDENCE + EASE
HAVE A STRONG PR STRATEGY
KNOW HOW TO ROCK PODCAST + SUMMIT APPEARANCES
BE READY TO WRITE FOR ANY CONTRIBUTOR
HAVE YOUR SPEECH/TEDx TALK READY TO GO
Let's recap
Here's everything you get when you enroll in publicity jumpstart
After you enroll you will get instant access to:
- The private training area with all 12 modules
- App access from your phone
- All modules immediately
- Workbooks for each section
- A comment area to ask us any questions or celebrate wins
- Example pitches + pitch templates
We all know what PR experts cost. A LOT. But we are so excited to help you learn the skills to do this yourself in house.
FOR JUST $1,997 YOU'LL LEARN IT ALL RIGHT NOW.
★★★★★
100% Satisfaction Guarantee
We will grant you a full refund if you can prove that you have done all of the work inside of the program + not gotten results.
"Public relations is just as much about strategic branding, creating a publicity agenda, and fostering engagement with your target audience as it is about building a notable image."
- Germany Kent
IT'S TIME TO GET PRESS ALREADY!
What are you waiting for?
Jump in now, learn the skills + start booking your dream features.
